Via has saved over 32 million pounds of CO2 through their ride sharing methods, and people need to know this. I wanted to give the audience the important facts and create a sense of community around ride sharing in New York City. The fact is that New Yorkers have already saved 22M pounds of CO2 and 29M vehicle miles by ride sharing. More ride sharing means less cars on the road and less CO2 emission. The goal is to raise awareness around what the company has done environmentally, and what is still yet to come. 

Below are two standard 8.5” x 11” magazine prints.